CultureLab is a forward-thinking Trends & Behavior Research, Marketing, and Creative agency that utilizes the results of current and anticipatory lifestyle intelligence to help brands and institutions better and more effectively market to their consumer. Our efforts generally focus on youth and young adult (NextGen/ Millennial’s) anthropology and social media as it continues to evolve in the realm of technology. The name CultureLab reflects our research based approach in understanding the NextGen consumer. Simply put, we are strategists, digital comm planners, writers, filmmakers, researchers and designers that take a look at what’s current, predict what’s to come and use that information, unfiltered, to create and execute effective marketing and creative plans. Think of us as a think tank slash marketing agency slash creative boutique.
Our Research leads to Strategy. Strategy to Engagement. Effective Engagement creates a relevant Experience.